Real Estate

white and grey concrete building near swimming pool under clear sky during daytime

We know your work is not easy...

In 28doze we record and quickly deliver an impressive video so that you can focus in what is important to you: closing sales and winning customers

Current status of the sector

The real estate sector is undergoing a period of transformation driven by economic, social, and digital factors that are redefining how properties are marketed.

Housing demand remains notably robust, particularly in major cities and high-attraction areas, while supply continues to be limited — sustaining steady price increases and heightening competition among agencies and developers, although early signs of slowdown are beginning to emerge.

At the same time, the search and decision-making process has shifted to the digital environment. Visual differentiation, online presence, and audiovisual content have become key elements for capturing attention, building trust, and enhancing the appeal of real estate assets to both domestic and international buyers and investors.

Challenges

Economic context: Interest rates and prices fluctuate, so strategies must adapt accordingly.
High competition: Properties compete across the same channels, making it increasingly difficult to stand out.
More demanding buyers: Clients expect polished, professional content, while also valuing transparency and seamless digital experience.
Brand building and trust: Clients choose whoever instils confidence in them, making online reputation and credibility essential.
Attention capture: User make up their minds within seconds before reaching out to an agency.

Opportunities

Better conversion: Clear context attracts more qualified clients and accelerates decision-making.
Visual differentiation: Video helps properties stand out and raises their perceived value.
Emotional connection: It's not just a home being sold - it's a lifestyle, and content helps convey that.
Agent brand reinforcement: The agent gains visibility and credibility, strengthening their positioning for future clients.
Greater reach: Social networks attract new client profiles..

Situación actual del sector inmobiliario

Why does real estate video work?

These are the benefits offered by 28doze's real estate services

Professionalize your portfolio with 28doze and multiply your buyers' interest with content that truly stands out

Video inmobiliario de alto impacto - High Impact real estate video

Increase interest and viewing time

Attract more buyers with immersive content

Differentiate yourself from the competition

Show construction progress with periodic footage

Reduce unnecessary in-person visits

Description of services

A. Real Estate audiovisual production

28doze is with you at every phase of the project: from design to final sale

Turn your properties into audiovisual content that builds instant trust

Professional videos for promotion and sale

High-quality aerial and ground shots for listing, websites, and social media

Social media videos (SM)

15-30 second formas, vertical or horizontal, depending on the platform

Video testimonials

Agents or clients showcase the property and build trust with potential buyers

B. Drones applied to Real Estate Development

2D/3D photogrammetry of the land

Ideal for initial project planning

Construction progress

Periodic videos and reports that visually document the progress

Technical inspections

Roofs, façades, hard-to-reach or high-risk areas, both during construction and after the property is completed

C. Common uses according to project phase

Design phase

Ideal for initial project planning

Construction phase

Periodic monitoring, inspections, and time-lapse comparisons

Marketing and sales

Promotional videos, social media content, virtual tours, etc.

Premium version for Luxury Homes

An exclusive service designed for properties that require a distintivo approach, where every shot must convey elegance, spaciousness, and aspirational lifestyle

What does the premium version include?: